Review Sites and Directory Listings
Over 52% of People Use Their Smartphone When Searching For Local InformationConsumer Review Websites for your Business
Online directory sites have become trusted resources for consumers and essential tools for businesses. Google offers businesses a free online directory listing through Google My Business. Pages are available for all types of businesses and brands, but Google can be an especially powerful tool for local businesses. By adding your local business listing on Google you can literally put your business on the map! Google Maps is one of the most popular apps in the app store in part because it comes pre-installed on most android devices and has well over 1 billion installs. That means that your Google Local listing is a great way to show up where people are active searching for what you sell.
Other sites like Yelp and AngiesList are popular because they have built a huge database of consumer reviews and have worked hard to maintain only legitimate information.
There are 100’s of places you can list your business online. Each industry has directory sites dedicated to organizing the information for that vertical. You can also find many high quality local directory sites. Ultimately your business will benefit from being having listings on the most relevant and highest traffic directory and reviews sites.
Directory Listing Tip:
Use data aggregators to submit your business information to multiples sites too ensure accurate information gets a wide distribution. Be careful to make sure all of the information is accurate and consistent before you submit it. It can be challenging to change information after in has already been distributed online.